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The "Automotive" brand asked us to make creative and bold marketing solutions for its business. After strategic brainstorming, our brand team designed and developed a global vision, set goals, mission, and highlighted the main tasks of our cooperation. Then, based on the insights, we created a new, emotional concept that meets the requirements of modern days.
The basis of the concept was a challenge - a bold revitalization of the space.
Our task was to fill up a space that combined:
- innovative car service as the basis and competitiveness of the business;
- social mission and brand`s civil position;
- the client as the protagonist of events.
- we created a special vibe for the brand by developing new visual solutions for the space: art objects, a neon sign, a fascinating mural, navigation with messages addressed to customers, and other creative details in the room;
- developed a guide with ideas for additional services for customers, as well as various options for future collaborations with Ukrainian brands;
- created the overall concept, ideas, and secret WOW effects for the opening event;
- developed the "Unbreakable opening" campaign with awesome invitations in the form of paint cans that attract guests to interact with the brand.
Additionally, our team offered the client:
- project implementation mechanics;
- a list of recommendations regarding the promo campaign,
(media platforms + strategy);
- list of recommended contractors;
- technical tasks, calculation of all the necessary elements;
- consultation at all stages of project implementation.
We want to show the modernity, innovation, and progressiveness of the brand through bold decisions. And the mural became one of them. And our cocktail of emotions, senses, and drive was brought to life by an extremely talented artist Zolotoy.
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In today's world, almost every marketing agency can create a good-looking brand book. Therefore, with each new order, we show in practice that we can create extraordinary and effective solutions for our clients. And this successful project is another proof of our professional approach.
