At that time, we were faced with the task of helping the KIDDO charitable foundation raise funds for charitable purposes. Therefore, the entire RGB Idea Group team decided to work for free.
In the name of a good idea, we held a large-scale festival of shopping, entertainment and pleasure for the residents of our city. We collected branded clothes, shoes, accessories from influential women of the city, as well as from our friends and partners Cult Fashion Group. We are pleased that as many as 30 partners participated in this event: all stores from Cascade Plaza, as well as Human, Creative States, SunRay Hotel, BroBuro and many others. We had a cool foodzone with food and drinks, workshops, a lounge zone and over 10 charity points of sale. There were animators for children and adults, music, stand-up, competitions.
The guests sat on sun loungers and drank cool Aperol Spritz, ate grilled meat and Ukrainian snails from Zaporizhzhia “Zap Ravlik”, danced, got acquainted, took pictures. And most importantly, they made purchases, which made it possible to collect 100 000 UAH for the purchase of resuscitation equipment for the Dnipro Regional Children’s Clinical Hospital.